I managed and developed the Veritas website over several years for Veritas, a division of IDT and a leading manufacturer of LED lighting products designed to complement IDT’s high-speed cameras. Built on WordPress, the site utilized HTML, CSS, JavaScript, PHP, and MySQL to create a flexible and robust platform tailored to Veritas’s specific product offerings and industry requirements.
To ensure a visually appealing and cohesive design, I used Photoshop and Illustrator for graphics, creating and updating visuals that aligned with Veritas’s brand identity and product focus. This attention to design helped enhance user engagement and create a professional look that showcased their LED lighting products effectively.
In support of the site’s visibility, I incorporated SEO best practices into each content update, optimizing for improved search engine performance and organic traffic growth. I also conducted weekly Google Analytics reports to monitor key performance indicators, enabling data-driven adjustments that contributed to the website’s growth and effectiveness.
Website Maintenance
Website Updates
Plugin Configuration
Content Generation
Database Management
I managed and developed the Veritas website over several years for Veritas, a division of IDT and a leading manufacturer of LED lighting products designed to complement IDT’s high-speed cameras. Built on WordPress, the site utilized HTML, CSS, JavaScript, PHP, and MySQL to create a flexible and robust platform tailored to Veritas’s specific product offerings and industry requirements.
To ensure a visually appealing and cohesive design, I used Photoshop and Illustrator for graphics, creating and updating visuals that aligned with Veritas’s brand identity and product focus. This attention to design helped enhance user engagement and create a professional look that showcased their LED lighting products effectively.
In support of the site’s visibility, I incorporated SEO best practices into each content update, optimizing for improved search engine performance and organic traffic growth. I also conducted weekly Google Analytics reports to monitor key performance indicators, enabling data-driven adjustments that contributed to the website’s growth and effectiveness.
Website Maintenance
Website Updates
Plugin Configuration
Content Generation
Database Management
I managed and developed the Veritas website over several years for Veritas, a division of IDT and a leading manufacturer of LED lighting products designed to complement IDT’s high-speed cameras. Built on WordPress, the site utilized HTML, CSS, JavaScript, PHP, and MySQL to create a flexible and robust platform tailored to Veritas’s specific product offerings and industry requirements.
To ensure a visually appealing and cohesive design, I used Photoshop and Illustrator for graphics, creating and updating visuals that aligned with Veritas’s brand identity and product focus. This attention to design helped enhance user engagement and create a professional look that showcased their LED lighting products effectively.
In support of the site’s visibility, I incorporated SEO best practices into each content update, optimizing for improved search engine performance and organic traffic growth. I also conducted weekly Google Analytics reports to monitor key performance indicators, enabling data-driven adjustments that contributed to the website’s growth and effectiveness.
Website Maintenance
Website Updates
Plugin Configuration
Content Generation
Database Management
